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The State of the Travel Industry

Tuesday, November 16th, 2010

Malori and Stacey just returned from World Travel Market in London and are happy to report that all is good in the travel industry!  We met with tour operators and vendors from over 250 countries around the world as we planned and got ideas for future Amazing Journeys in 2012.  In addition, we attended lectures given by travel insiders from around the globe as they presented the state of the travel industry.

“Green” travel options were a big topic.  Vendors from every corner of the globe are stepping up to the plate to offer sustainable tourism, becoming more aware of water shortages, carbon footprints and taking a stand to keep the world from being overused.  Along those lines, we attended lectures on keeping religious sites truly sacred by limiting the amount of tourists at any one place at a given time.  It’s a responsibility we must all embrace if we are to have a world to share with the next generation.

Trends in growth for travel include Asia, leading the recovery from the 2009 economic downturn with more people visiting countries within Asia, as well as the “new middle class” within China who are beginning to travel within their own country and abroad.  Latin America is offering more adventure and sporting event opportunities with Brazil being the favorite destination.  Africa is getting ahead of the pack with “Space Travel” opportunities, offering travelers in-room telescopes to look at the night sky, night-vision safaris, Astro tourism, clear night skies in Africa and wants to actually take up traveling in space to compete with the US.  Adventure travel is appealing to more individuals than ever before and 85% of those polled worldwide, list adventure travel as a priority when making plans to travel.  And finally, there are the beginnings of interest in Iraq as a growing area for tourists (think Vietnam).

While in London, Stacey and I selected hotels in London for our upcoming British Isles trip.  You’ll love what we found and we can’t wait to share it with you in the coming weeks!

So there you have it.  We have toured the globe in only three days at World Travel Market.  Where do you want to go in 2012?  Now is the time to let us know as the planning has begun!